Wednesday, January 2, 2013

New Year, New Goals for SIMA

By Mike Mason, CSP
I am so grateful for the opportunity to serve you all as the Board Chair for 2013 here at SIMA. As we move into another year, I wanted to take a moment to thank you and share my thoughts for what 2013 will bring for all of us related through the organization and our industry:
  1. New training and new opportunities: From the new Advanced Snow Manager designation currently in development to our Resource 24/7 Training Center online, SIMA is really expanding the training options in our industry in 2013.
  2. Community outreach and public advocacy: Stay tuned for more information, because 2013 will see even more resources and effort dedicated to educating consumers, property/facility managers, and the public about the work we all do each season.
  3. Working smarter not harder: Just like any business, SIMA is an organization that has people and processes that must be managed each year. In 2013, SIMA will continue its efforts to streamline its business processes, Board governance, and technology with the goal of becoming more nimble and responsive to the industry as a whole. Look for changes in 2013 as we move the association into an exciting new phase in its development and growth.
This is my New Year’s list for SIMA…it may be short, but these three items represent a great deal of time, energy, and commitment. If we can plant a flag in 2013 and get these three items moving forward strongly and cohesively, we’ll all benefit together in this industry that we love. 

As always, the SIMA Board is open to hearing new ideas, and we encourage all of you to get more involved in your industry and its non-profit trade association. Please send any thoughts or questions to, and he can help facilitate discussions. Looking forward to a strong and snowy 2013, hope you are as well!

Mike Mason, CSP, is VP of The Lawn Pro in Louisville, KY, and is the current SIMA Board Chair.

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